Ambitious and compassionate, Rochelle Mosley has worked diligently her entire life to become the successful business women she is today.  Rochelle is best known as the proud owner of Salon 804 in Harlem, New York City.  Rochelle ventured into entrepreneurship after finishing a substantial modeling career.

Rochelle grew up in Blackwell, a public housing project community in Richmond, Virginia.  She remembered her home life as dysfunctional and she didn’t have many positive adult role models.  Luckily, it doesn’t have to take many role models to turn a child’s life around for the better.  Sometimes, it takes just one.  For Rochelle, that one person was Ms. Sharonda Robinson, who inspired Rochelle to be the person she is today.

By the age of 17, after having attended Richmond Technical Center, Rochelle became a licensed cosmetologist.  By the age of 19, she had her own place, a car and was seeing 60 clients a week as a stylist.  Not bad for a teenager from the Blackwell Projects.

Taking a break from cosmetology, Rochelle went on to pursue show business in Las Vegas.  While there, she received a call to come to New York to model.  In 1992, she began her career in modeling.

Throughout the 1990’s, Rochelle’s tenacity and determination paid off, allowing her to scale the ranks and secure the feature cover model position for Essence Magazine’s 25th Anniversary Calendar in 1995.  Rochelle’s stunning cover image also appeared on beauty giants like Revlon and Soft Sheen Carson’s Dark & Lovely hair color packaging.  Over the next few years, Rochelle used her versatility and bright personality to transition her focus to acting.  As an actress Rochelle appeared in several hit music videos such as Naughty by Nature’s “Feel Me Flow” and Heavy D’s “Black Coffee”.

Rochelle ventured into entrepreneurship after finishing a substantial modeling career.  Having achieved her initial life goals, she ambitiously returned to cosmetology and established Salon 804 in 1997.  Rochelle received training certificates from several highly esteemed programs including The Dudley Corporation, Affirm and Mizani.  The respect of these programs combined with Rochelle’s skill level heartened Salon 804’s spot as one of the most sought-after salons in Harlem.

Throughout the 2000’s the New York Daily News featured Salon 804 in an article promoting the film, “Beauty Shop” starring Queen Latifah in 2005.  Her salon was also featured on The Oprah Winfrey Show as a recipient of the Golden Scissors Award.

Over the years, Rochelle gain more accolades for business success in the beauty industry.  Rochelle’s celebrity client list includes Serena Williams, Judge Karen, Judge Hatchett, Roberta Flack, Adele Givens, Sommore and Malaak Compton-Rock (wife of comedian Chris Rock).  She has done numerous interviews with topics from natural hair care to writing two books.  “How to Do Your Hair at Home” gives tips on how to do basic hair care between salon visits.  The other, “Life After Beauty School” was designed to teach recent graduates and stylists what to expect in the industry.

In 2012, Rochelle was featured on FOX 5 TV News and the New York Daily News for using her client’s coifs to help raise breast cancer awareness.  After client’s made a donation, a pink strand of hair was placed in their hair.  Each donation, along with the support of the Salon 804 team, went to American Cancer Society’s Making Strides Against Breast Cancer.  This was the eighth year the salon participated in the walk.  Rochelle and the Salon 804 team completed the 5-mile walk on October 21, 2012 which was also her 41st birthday.

This mother of two always strives to stay active in community affairs.  Rochelle works diligently with Style Works, an organization that assists women who are transitioning from welfare to the workplace.  For the past sixteen years, Rochelle has made holidays such as Thanksgiving and Christmas special for everyone.  The salon is transformed into a dining room and the doors are open to feed the homeless.  She starts cooking from November 1st until Thanksgiving Day preparing food to serve the homeless with love.  During the Christmas season, she collects and donates toys to the children of the New York City Administration for Children Services (ACS).  This past year, she collected and donated several boxes of toiletries for the victims of Hurricane Sandy.

Rochelle’s most recent endeavor is the birth of her own mentoring group in August 2012, called Project Gyrlz -- not to be confused with other organizations of a similar sounding name.  The different spelling of “Gyrlz” helps make the distinction.  The alternate meaning of Project Gyrlz refers to a girl who continues to strive for success regardless of the seemingly insurmountable obstacles in life.  The monthly program is for young girls between the ages of 12 and 18.  It teaches young ladies to discover their beauty and to explore their personal strengths.  The program allows young ladies to speak freely about their fears and dreams in a safe, non-judgmental environment, meet successful, well-respected young women, and explore how their natural beauty, positive self-image and poise can be their greatest assets.  

There is no stopping Ms. Rochelle A. Mosley’s continuous pursuit of success.  “I understand what service is all about and I am here to serve.  I feel that I don’t have to worry about what I’m getting.  It’s about what I’m giving.  I’m just following God’s plan and this is His plan for me.  Whatever He lays on my heart, I just move with that.  This is not my design.  I’m just following a path and I’m gonna ride it until the wheels fall off.”


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“If you have a plan, you have a tomorrow. If you have a tomorrow, you have a future.” “Hair is not a race, it’s a texture.” - Rochelle  Jasper Mosley
" Rochelle is the consummate professional with the expertise and know-how to create beautiful styles for all hair types. I highly recommend this book for anyone who wants to learn how to create salon quality hair treatments and styles at home "  Judge Karen
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